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E4

E4, a digital entertainment channel previously available on the Internet, with a target age-range of 16-34, was launched in January 2001. It features premières of US imports and supplementary footage for programmes on its main channel (most notably extended Big Brother coverage).
In 2005 it launched on Digital Terrestrial. E4 now has as much coverage as other services available on Cable, Satellite and Digital Terrestrial like ITV2 and BBC Three. It is a very successful channel with a first look or sneak peek, with the next episode of some series, such as Hollyoaks and Desperate Housewives appearing on E4 immediately after the show on Channel 4 has finished. Also they have "Second Chance Sunday" which allows you to see programmes you have missed during the week on a Sunday. New show Skins was a massive success for E4, peaking at the 2 million mark - one of the most viewed premières in digital TV history. There has, however, been some criticism that E4 (like many other digital channels), relies on seemingly endless repeats of a small selection of shows (notably Friends), with further suggestion that it is often the same season of a particular show that is endlessly repeated.
During Big Brother, E4 plays host to live coverage of the show, subject to a delay. Until 2005, programmes on the channel did not air until 14.00 GMT, but on 12 August 2005 the widely-advertised E4 Music airs from 06.00 until 10.00 GMT, with various music shows and videos being showcased. This however is rested during Big Brother. Transmission of E4 Music has since declined and has been replaced with repeats of popular E4 shows. It has been declared that E4 Music has been moved permanently to the new 4Music channel. Since 2008, live coverage of Big Brother has been shortened during the day, until coming to a close in 2010.
E4 is widely available in Ireland in close to 70% of homes. It is carried on the NTL / Chorus cable networks and also on Sky. The channel operates a separate advertising opt-out in Ireland allowing advertisers to directly target Irish audiences. This has been a highly successful commercial operation and all airtime sales are handled on the channels behalf byMedialink in Dublin.



Here is the link to E4's website
http://www.e4.com/ 


E4's programmes:






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